"A family based in North London is looking for an exceptional and qualified educator to assist their smallest child on his early path to growing into an British gentleman."
Upon seeing this post, you might easily miss the term "beginning" as just a turn of phrase.
However, it could be the most important aspect of this unique job advert, as it attempts to find a tutor for a one-year-old.
Many of applications have since been received since the unidentified family posted their request for the highly paid tutor, who must be "an exceptional individual".
Over the last few weeks, the post has gained interest throughout the media, with many asking why?
Forward-Thinking Method
The CEO, chief executive of a global tutoring firm, which is assisting the family in their hunt, explained that in spite of initial skepticism, he considered the idea "far sighted", and "advanced".
When he met the family, he mentioned they appreciated the atypical nature of their demand, and how immature their son is.
However, they explained that they "didn't want to wait any longer" to get a tutor, as they had held off until their elder sibling was five, and by that age "cultural influence had already set in".
What exactly does the family indicate by "cultural bias"?
It's "all-encompassing", Adam responded. "The way you eat, the way you speak".
He explained the firstborn had adopted "very nuanced, non-verbal cues" from the family, and had taken on their cultural ways. The family informed Adam they hoped to prevent the same situation to recur with their younger child.
The strategy: To hire a UK tutor, who should speak with RP, to shape the baby right from the beginning.
Osmotic Learning
"A great deal of the education at the start here is kind of absorbed naturally," stated Adam.
It's through this subtle influence that the family are hoping the child will pick up the UK customs they wish to instil.
Adam said the tutor had to be somebody who went to "the appropriate educational institutions – the same kinds of schools as the family hope to send their son to".
"The instructor just has to be the suitable individual, they'll be doing things they don't even know they're doing, effortlessly," he commented.
Expense Not a Factor
The family explained to the expert the chosen tutor should ideally also have understanding of or enthusiasm in riding, winter sports, the arts and instrumental training so as to shape the child in a diverse set of interests.
Furthermore though, he explained the family hoped the tutor to enrol the child on a selection of classes so the child would be "pony-riding and picking up an instrument by the time they are about three years old".
In the family's minds, assisting their son grow into a "UK sophisticate" will bring about success and open doors.
"Taking into account the rights and wrongs of that, because it's certainly a class statement," he comments.
Yet, notwithstanding all this instruction in "UK identity", could the child adopt alleged cultural leaning from the multicultural family he is raised by regardless?
"Yes", answered he. "The family realize this may not work, but they've just taken the attitude of, 'why not attempt it and we should start as soon as we can', because the cost of it is not relevant," he said.
Impractical
There are some in the education sector who have those doubts.
Peter Cui, head and founder of an educational organization, who supplies individual instructors, commented that "the journey of becoming bicultural, or actually, discovering oneself, is something that must be grown into, not designed."
The expert noted that he had relocated from Asia to the United Kingdom at the age of childhood, and had been brought up understanding and practicing dual heritages. He continued to learn at a prestigious UK institution.
"The concept that a single person can act as a representation of UK identity, a person who can in some way transfer the attributes of a British gentleman onto a infant child, seems to me optimistic and unfeasible," he stated.
"From my perspective, employing a distinctly English tutor from babyhood will does not necessarily create the outcome they desire.
"I never had such a tutor, and nevertheless I have been fortunate enough to live numerous of the situations they desire for their son."
He added: "The fact is, self-identity cannot be dictated from the external environment; it must be chosen, and it must come from within."
Purchasing UK Culture
Of course, English culture is something Adam hopes can be taught – and commercialized.
"In my view the reality that the global community holds us in this respect is something that we should be cherishing|valuing|appreciating